TEST - Find out which generic car brands have most satisfied their customers in 2024

J.D. Power has done a series of studies to make the bell sound of car consumers. The company also carried out the Automotive Performance, Execution and Layout (APEAL) 2024 study. The latter is used to validate the owners’ satisfaction with the design and performance of their new vehicle.

We learn that overall satisfaction in the mass market averages 838 points on a scale of 1,000. Satisfaction with battery-powered electric vehicles also reached a record level of 877.

The APEAL study asked owners to evaluate 37 attributes, ranging from the feeling of comfort when riding on the driver’s seat to the excitement when pressing the accelerator. The owners' answers to these questions are aggregated to calculate a total APEAL score. It should also be noted that JD. Power separates the satisfaction indices according to generalist and luxury brands. In the case of this gallery, we will focus on generic brands, excluding certain manufacturers like Tesla, considered a high-end brand by JD. Power. So here are the generic car brands with the most customer satisfaction in 2024, according to the APEAL study.